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Welcome to MARGHAM Publications

Fully realizing the value of books in our lives, late Sri. K. Marghabandhu dreamt of starting a publishing house and his son Mr. M. Narayanan gave shape & life to his dream, in the year 1984. Thus started, MARGHAM Publications tasted success even with their first publication "Monetary Economics", written by Dr.S.Sankaran. Buoyed by the acclaim the book returned, MARGHAM consciously added quality titles authored by renowned writers.

We are now one of the most trusted publishing house with many of our titles recommended as text books by universities.

Elements of Insurance - A. Murthy

Elements of Insurance

Introduction to Insurance
Life Insurance
Fire Insurance
Marine Insurance
Miscellaneous Insurance
Legal Dimensions of Insurance
Insurance Marketing
Rural Insurance Market in India
Risk Management
Reinsurance

Book Author	A. Murthy
Publisher	Margham Publications
Language	English
For	B.Com., M.Com. and Other Professional Courses.
Year Published

Elements of Insurance - A. Murthy

Author T.S. Reddy & Dr.Y.Hari Prasad Reddy

₹180.00

Elements of Operations Research - Dr. H. Premraj

Elements of Operations Research

Operations Research- An Introduction
Linear Programming-Mathematical Formulation
Linear Programming-Graphical Method
Linear Programming-Simplex Method
Transportation
Assignment
Game Theory

Book Author	Dr. H. Premraj
Publisher	Margham Publications
Language	English
For
Year Published	First Published 2019

Elements of Operations Research - Dr. H. Premraj

₹180.00

Entrepreneurial Development - Dr. Jayshree Suresh

Entrepreneurial Development

Understanding the Meaning of "Entrepreneur"
Characteristics of an Entrepreneur
Classification of Entrepreneurs
The Entrepreneurial Scene in India
Factors influencing Entrepreneurship
Entrepreneurial Growth
Problems of Entrepreneurs
Business Idea Generation Techniques
Identification of Business Opportunities
Marketing Feasibility
Financial and Economic Feasibilities
Technical, Legal, managerial, Locational and Other Feasibilities
Project Appraisal
Project Report
Franchising
Product Strategies
Pricing Strategies
Distribution Strategies
Promotional Strategies
Step-by-Step Approach for Starting New Business
Learning to be Successful
Family Owned Business Enterprises
Strategic Approaches
Ethics and Entrepreneurship
Cases

Book Author	Dr. Jayshree Suresh
Publisher	Margham Publications
Language	English
For	B.Sc., B.A., M.B.A., I.A.S. & Other Competitive Examinations.
Year Published

Entrepreneurial Development - Dr. Jayshree Suresh

Author T.S. Reddy & Dr.Y.Hari Prasad Reddy

₹230.00

Enterprise Resource Planning - Dr. P. Rizwan Ahmed

Enterprise Resource Planning

Enterprise Resource Planning: An Introduction
Business Functions and Business Processes
Development of ERP Systems
ERP and related technologies
ERP Functional Modules
ERP Implementation Life Cycle
Marketing Information Systems and sales order process in ERP
Customer Relationship Management(CRM)
SAP: An Introduction
Production and SCM Information System
Accounting in ERP
Human Resource Process in ERP
Management by Objectives (MBO)
Overview of System Packages
Extended ERP
Case Studies

Book Author	Dr.P.Rizwan Ahmed
Publisher	Margham Publications
Language	English
For
Year Published

Enterprise Resource Planning - Dr. P. Rizwan Ahmed

Author Dr. P. Rizwan Ahmed

₹180.00

Entrepreneurship and Small Business Management - Dr. P.T. Vijayshree & Dr. M.Alagammai

Entrepreneurship and Small Business Management

Concept of Entrepreneurship
2. Training and Development of Entrepreneurs
3. Small Scale Industries in India
4. Establishment of a Small Enterprise
5. Project Management
6. Technical and Locational Feasibility
7. Inventory Planning and Control
8. Project Finance
9. Capitalisation
10. Working Capital
11. Financial Institutions
12. Institutional Assistance
13. Incentives & Subsidies
14. Ownership Structures
15. Market Feasibility
16. Financial Appraisal of Projects
17. Growth Strategies
18. Franchising
19. Ancillary Industrial Undertaking
20. Legal Formalities
21. Export Promotion
22. Sickness in Small Scale Sector
23. Personnel Administration
24. Women Entrepreneurs
25. Successful Entrepreneurs in India

Book Author	Dr. P.T. Vijayshree & Dr. M.Alagammai
Publisher	Margham Publications
Language	English
For	For B.Com., B.B.A., M.Com & M.B.A. Coursess.
Year Published

Entrepreneurship and Small Business Management - Dr. P.T. Vijayshree & Dr. M.Alagammai

Author T.S. Reddy & Dr.Y.Hari Prasad Reddy

₹180.00

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