- Introduction to Marketing
- Market Segmentation
- Product and Price
- Promotion
- Distribution
- Competitive Analysis and Strategies
| Book Author |
V. Renuka |
|---|---|
| Publisher |
Margham Publications |
| Language |
English |
| For | M.Com (As per TANSche Syllabus) |
| Year Published |
2025 |
Author
T.S. Reddy & Dr.Y.Hari Prasad Reddy
₹160.00