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Commerce and Management

International Trade -  Dr. C. D. Balaji
  • Introduction to International Trade
  • Counter Trade
  • Modes of Entry into Foreign Markets
  • Trade Theories
  • Balance of Payments
  • Foreign Exchange
  • Foreign Exchange Management Act (FEMA)
  • Foreign Investment Trade (FDI)
  • Globalisation
  • Multinational Companies (MNC’s)
  • International Monetary System
  • International Monetary Fund (IMF)
  • World Bank – IBRD, IDA, IFC, MIGA and ICSID
  • ADB, UNCTAD, UNIDO
  • International Liquidity
  • International Trade
  • International Commercial Terms (INCO Terms)
  • General Agreement on Trade and Tariffs (GATT)
  • WTO
  • TRIPS, TRIMS, GATS
  • Free Trade and Barriers to Trade
  • Economic Integration or Trade Blocks
  • Past University Question Papers – (Madras University)
Book Author

Dr. C.D. Balaji

Publisher

Margham Publications

Language

English

For

for B.Com., B.B.A., M.Com. & M.B.A. Courses.                     

Year Published

 First Published 2018

International Trade -  Dr. C. D. Balaji
₹160.00

International Trade for B.Com., B.B.A., M.Com. & M.B.A. Courses
  • International Trade: Nature, Scope and Importance
  • Features & Advantages: Difference between Internal & International Trade
  • Basic Analytical Tools
  • The Classical Theory of International Trade: Adam Smith and David Ricardo - Cost Advantages Theories
  • Haberler's Opportunity Cost Theory (Neo-Classical Theory)
  • The Heckscher-Ohlin Theory (Modern Theory of Factor Endowments)
  • Trade Policy: Free Trade Vs. Protection and Effects of Tariff
  • Balance of Payments: Concepts : Disequilibrium & Correction
  • Foreigh Exchange: Fixed and Floating; & Exchange Control
  • Export Procedures & Documents; Finance and Promotion
  • International Monetary System
  • International Monetary Fund & S.D.R.
  • International Liquidity and Debt
  • International Financial Institutions: IBRD (World Bank) I.D.A.; I.F.C.; & Asian Development Bank
  • United National Conference on Trade & Development (UNCTAD)
  • G.A.T.A. & World Trade Organisation (WTO): (TRIPs and TRIMs)
  • International Economic Integration: Customs Union; European Union & Other Regional Groupings
Book Author

Dr. S. Sankaran

Publisher

Margham Publications

Language

English

For

for B.Com., B.B.A., M.Com. & M.B.A. Courses.                     

Year Published

 

International Trade -  Dr. S. Sankaran
₹220.00

Investment Management
  • Nature and Scope of Investment Management
  • Financial Markets in India
  • Industrial Securities Market : New Issue Market
  • The Secondary Market (Stock Exchange)
  • (a) Over the Counter Exchange of India (OCTEI) and The National Stock Exchange
    (b) Institutional Role in the Development of Stock Market
  • Depository System
  • (a) The Securities and Exchange Board of India (SEBI)
    (b) Sources of Investment Information
  • Approaches to Security Analysis - Fundamental Analysis
  • Technical Analysis
  • Efficient Market Theory
  • Risk and Return Analysis
  • The Concept of Valuation
  • Options and Futures
  • Portfolio Construction
  • Portfolio Management
  • Portfolio Management Theory
  • Capital Asset Pricing Model
Book Author

Dr. L. Natarajan

Publisher

Margham Publications

Language

English

For

B.Com., M.Com., B.B.A., M.B.A., I.A.S. & Other Competitive Examinations.                     

Year Published

 

Investment Management - Dr. L. Natarajan
Author Dr. L. Natarajan
₹270.00

Introduction to Information Technology
  • The Fundamentals of a Computer
  • Operating System
  • Introduction to Windows XP
  • Data Processing
  • Office Automation — MS Word
  • Office Automation — MS – Excel
  • MS-Power Point
  • Microsoft Access
  • Web Designing (HTML)
  • Internet and its Applications
  • Multimedia and its Applications
  • Programming in C-Fundamentals
  • I/O Control Statements
  • Functions and Storage Classes
  • Arrays, Structure and Union
  • Pointers and Files
  • E-Commerce
  • Electronic Data Interchange (EDI)
  • Data Communication & Computer Network
  • Learning Basic SQL
  • Web Technology — I
  • Web Technology — II
  • Management Information System (MIS)
  • Information System Audit
  • Personal, Social Ethical issues in Computers
Book Author

P. Rizwan Ahmed

Publisher

Margham Publications

Language

English

For

                                                                                         

Year Published

 

Introduction to Information Technology - P. Rizwan Ahmed
Author T.S. Reddy & Dr.Y.Hari Prasad Reddy
₹270.00

Knowledge Management
  • Knowledge Management – An Overview
  • Knowledge Economy
  • Technology and Knowledge Management
  • Knowledge Management Strategyl
  • Knowledge Attributes
  • Tacit and Explicit Knowledge
  • Knowledge Sourcing, Abstraction, Conversion and Diffusion
  • Knowledge Management and Organisational Learning
  • Knowledge Collection and Codification
  • Knowledge Management
  • Repositories
  • Knowledge Management Applications
  • Knowledge Culture – Development and Sustenance
  • Knowledge Culture Enablers
  • Knowledge Culture Enchancement Programs – Implementation
  • Communities of Practice
  • Tools and Techniques in Knowledge Management
  • Measuring Knowledge Management
  • K-Audit
  • Knowledge Careers
Book Author

T.S. Ravi

Publisher

Margham Publications

Language

English

For

                    

Year Published

 

Knowledge Management - T.S. Ravi
₹140.00

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